12.30 - 1.30pm Wednesday, 23 January 2019
12:30 pm to 1:30 pm
Unlimited slots available

The values driving consumers food purchasing decisions are shifting – from taste, price and convenience toward health & wellness, safety, experience, social impact and transparency. According to Deloitte, of these emerging values, health and wellness is the most important, as well as the most complex.  Given this, food and beverage brands looking to build future relevance will need a high level of awareness and understanding of the health & nutrition trends on the horizon.

 

This webinar will provide an overview of the key trends for 2019 that provide the best opportunities for brands to connect with consumers in a meaningful way in the year ahead.  Presented by Sharon Natoli you will learn:

  • The top health and nutrition trends for 2019
  • The relevance and application of these trends to new product development and on-pack claims
  • Effective ways to apply each trend to marketing and communications

 

About the presenter:

Sharon Natoli is author of Food for a Better Future – a new direction for the global business of food and is Founding Director of Food & Nutrition Australia. She is an advisor to organisatons throughout the food system and has qualifications in nutrition and business marketing. For the past 25 years Sharon has worked with global and local food brands and producers, helping them make faster and better decisions by providing an indepth understanding of health and nutrition trends, and advising on their application to NPD, marketing and business strategy. 

 

Please note you will need internet access for the session, log in details will be emailed through the day before the webinar. 

 

Tickets:

AIFST Members: Complimentary

Non-Member: $10.00

AIFST members, ensure you are logged into the website to receive your complimentary place!

Not a member? Join online today!